White Square | Белый Квадрат




Introducing the Workshop “High Performance Ideas in a Low-Budget World” by Nicolás Pérez, Creative Director, Wolf BCPP, Chile, the headliner of White Square 2020 business program.

Nicolás Pérez has worked with such companies as Coca-Cola, PepsiCo, Burger King, KFC, Uber, Dunkin ', Huawei, DirecTV, Kia, Molson Coors. Winner of over 100 international and national awards, including Cannes Lions and Grand LIA.

Watch the master class and you will learn the cases of Latin America creatives who work with small budgets and achieve high results due to the original idea that was implemented in a unique and large-scale way. Because the creativity cannot be limited by budget.

  • Case "Museum of Remembrance and Human Rights" Santiago. Chile.
  • Case "King of the Streets". Burger King and Uber in Chile.
  • Case "Mother's Day in Chile". Advertising of the airline "Latam Airlines"
  • Case "Santa Claus on Uber"

Let us remind you that the early birds offer is tillFebruary 28! Works could be submitted  on the official website adfest.by/en  into 7 categories: Creativity, Branding, Marketing, Marketing Effectiveness, Media, Digital, Craft.

Prepare your cases, upload them online and win at White Square!