Creative director since 1993.

At 2004-2006 he held the position of Creative Director of the D'Arcy Ukraine agency, which led to the rank of "The Most Creative Agency of Ukraine 2005".

In 2005 has won the most prestigious advertising award - the Gold of Cannes Lions. This was the first Golden Lion in the post-Soviet space and is still the only one in the Republic of Belarus.

In 2006 he was awarded the National Prize of the Russian Academy of Advertising.

In 2007 he was awarded the title of "Advertising Legend of Belarus".

Owner of over 150 awards (including 8 Grand Prix) at festivals in Cannes, Paris, Lisbon, Portoroz, Moscow, Kiev, Riga, Sochi, Novosibirsk and Minsk.