Has worked in branding and communication since 2006, both in advertising and graphic design field, specialized in corporate identities, package design, event branding, and TV graphics.

Was a founding partner of Design Agency AKU from 2012-2018. Mostly working with clients from long-standing institutions to start-ups, both locally and internationally.

Is also a Founder and Creative Director of Men's Skincare Brand Tuul.

 10+ awards from Estonian Design Awards, 20+ awards from Golden Egg.